{"id":33,"date":"2016-02-16T00:11:16","date_gmt":"2016-02-16T00:11:16","guid":{"rendered":"http:\/\/hq-advisory.com\/?page_id=33"},"modified":"2017-07-12T01:02:21","modified_gmt":"2017-07-12T01:02:21","slug":"cursos-e-treinamentos","status":"publish","type":"page","link":"http:\/\/hq-advisory.com\/en\/servicos\/cursos-e-treinamentos\/","title":{"rendered":"Courses and Workshops"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>HQ Advisory believes that an understanding of Intellectual Property is of key importance to entrepreneurs because of the strategic role it can play in various types of business. Training on patents and other aspects of Intellectual Property is essential for the entrepreneur to understand the relevance and possibilities of protecting the intellectual capital of his company.<\/p>\n<p>With the purpose of disseminating this knowledge, HQ Advisory held several lectures with fundamental concepts of Intellectual Property and strategies related to it in innovation and entrepreneurship hubs, such as incubators and accelerators.<\/p>\n<p>HQ Advisory also conducts in-company training customized according to the demand. We provide some examples of subjects taught in previous courses and workshops.<\/p>\n<h2><strong>1. Patents and Principles of Intellectual Property<\/strong><\/h2>\n<p>This workshop was idealized for\u00a0technology-based companies, and has a more expressive focus on patent training. There are several cases where companies invest\u00a0in the development of a new product or process and, by finalizing it and deciding to patent it, find that it does not meet the patentability requirements. Ideally, the search for similar patents should be a process carried out at the beginning of new projects, with the objective of more accurate knowledge of the state of the art and what the inventive step the company wishes to accomplish with the new development.<\/p>\n<ul>\n<li>What is Intellectual Property?<\/li>\n<li>What are the main categories of Intellectual Property?<\/li>\n<li>Patents: what are the patentability requirements?<\/li>\n<li>Patents: how to make an anteriority search?<\/li>\n<li>Case study.<\/li>\n<\/ul>\n<h2><strong>2. Intellectual Property for University Students<\/strong><\/h2>\n<p>Cientes de que s\u00e3o raros os cursos universit\u00e1rios brasileiros que introduzem os conceitos de Propriedade Intelectual aos estudantes, a HQ Advisory elaborou e prop\u00f5e palestras e cursos com o seguinte eixo central:<\/p>\n<p>HQ Advisory has prepared an introductory lecture on Intellectual Property topics for university students with the following agenda:<\/p>\n<ul>\n<li>What is Intellectual Property?<\/li>\n<li>What are the main categories of Intellectual Property?<\/li>\n<li>How and the reasons to seek information in patents, what are the prerequisites for a subject to be patentable;<\/li>\n<li>The role of the University in Innovation (Brazilian Law of Innovation)<\/li>\n<\/ul>\n<h2><strong>3. Competitive Intelligence and Intellectual Property<\/strong><\/h2>\n<p>Competitive Intelligence (CI) is a strategy adopted by several companies interested in answer the following questions:<\/p>\n<ul>\n<li>How are my competitors planning their growth?<\/li>\n<li>Which products are my competitors developing?<\/li>\n<li>What are the core technical skills of my competitors?<\/li>\n<\/ul>\n<p>Competitive Intelligence analyzes current and future information to detect new opportunities, minimize surprises from competitors and increase reaction time to competitive threats.<\/p>\n<p>Since a descriptive patent report is usually the first technical document on new products to be become public, monitoring patent banks is essential to keep up with trends in the industry and competitor movements.<\/p>\n<p>In general, HQ Advisory&#8217;s training regarding the role of Intellectual Property includes the following main pillars:<\/p>\n<ul>\n<li style=\"list-style-type: none\">\n<ul>\n<li><span style=\"text-decoration: underline;\">Search in national and international patent banks:<\/span> how to access and research this technological information?<\/li>\n<li><span style=\"text-decoration: underline;\">Analysis of information present in the patent document and possible conclusions:<\/span> has this research received considerable investment? What are the partnerships adopted for development (Universities, Research Institutes)? Does the patent seem to be important to the company or was it just asked to &#8220;make a number&#8221;?<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>If you are interested in something more personalized for your company, get in touch and get to know more!<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; HQ Advisory believes that an understanding of Intellectual Property is of key importance to entrepreneurs because of the strategic role it can play in various types of business. Training on patents and other aspects of Intellectual Property is essential for the entrepreneur to understand the relevance and possibilities of protecting the intellectual capital of &hellip; <a href=\"http:\/\/hq-advisory.com\/en\/servicos\/cursos-e-treinamentos\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Courses and Workshops<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":143,"parent":18,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/full-width-page.php","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"jetpack_post_was_ever_published":false,"footnotes":""},"class_list":["post-33","page","type-page","status-publish","has-post-thumbnail","hentry"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["br","en"],"languages":{"br":{"title":true,"content":true,"excerpt":false},"en":{"title":true,"content":true,"excerpt":false}}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cursos e Treinamentos em Propriedade Intelectual<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/hq-advisory.com\/servicos\/cursos-e-treinamentos\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Courses and Workshops - HQ Advisory - The Innovation HeadQuarters\" \/>\n<meta property=\"og:url\" content=\"http:\/\/hq-advisory.com\/servicos\/cursos-e-treinamentos\/\" \/>\n<meta property=\"og:site_name\" content=\"HQ Advisory - The Innovation HeadQuarters\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/hqadvisory\" \/>\n<meta property=\"article:modified_time\" content=\"2017-07-12T01:02:21+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/hq-advisory.com\/wp-content\/uploads\/2016\/02\/6.png\" \/>\n\t<meta property=\"og:image:width\" content=\"729\" \/>\n\t<meta property=\"og:image:height\" content=\"307\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/hq-advisory.com\\\/servicos\\\/cursos-e-treinamentos\\\/\",\"url\":\"http:\\\/\\\/hq-advisory.com\\\/servicos\\\/cursos-e-treinamentos\\\/\",\"name\":\"Cursos e Treinamentos em Propriedade Intelectual\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/hq-advisory.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\\\/\\\/hq-advisory.com\\\/servicos\\\/cursos-e-treinamentos\\\/#primaryimage\"},\"image\":{\"@id\":\"http:\\\/\\\/hq-advisory.com\\\/servicos\\\/cursos-e-treinamentos\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/hq-advisory.com\\\/wp-content\\\/uploads\\\/2016\\\/02\\\/6.png\",\"datePublished\":\"2016-02-16T00:11:16+00:00\",\"dateModified\":\"2017-07-12T01:02:21+00:00\",\"description\":\"A HQ Advisory realiza cursos e treinamento sobre patentes e aspectos de Propriedade Intelectual, com foco em empresas e institui\u00e7\u00f5es de base tecnol\u00f3gica\",\"breadcrumb\":{\"@id\":\"http:\\\/\\\/hq-advisory.com\\\/servicos\\\/cursos-e-treinamentos\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\\\/\\\/hq-advisory.com\\\/servicos\\\/cursos-e-treinamentos\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http:\\\/\\\/hq-advisory.com\\\/servicos\\\/cursos-e-treinamentos\\\/#primaryimage\",\"url\":\"http:\\\/\\\/hq-advisory.com\\\/wp-content\\\/uploads\\\/2016\\\/02\\\/6.png\",\"contentUrl\":\"http:\\\/\\\/hq-advisory.com\\\/wp-content\\\/uploads\\\/2016\\\/02\\\/6.png\",\"width\":729,\"height\":307,\"caption\":\"treinamento sobre patentes\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\\\/\\\/hq-advisory.com\\\/servicos\\\/cursos-e-treinamentos\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"http:\\\/\\\/hq-advisory.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Servi\u00e7os\",\"item\":\"http:\\\/\\\/hq-advisory.com\\\/en\\\/servicos\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Cursos e Treinamentos\"}]},{\"@type\":\"WebSite\",\"@id\":\"http:\\\/\\\/hq-advisory.com\\\/en\\\/#website\",\"url\":\"http:\\\/\\\/hq-advisory.com\\\/en\\\/\",\"name\":\"HQ Advisory - The Innovation HeadQuarters\",\"description\":\"A HQ Advisory oferece servi\u00e7os de valida\u00e7\u00e3o jur\u00eddica , prote\u00e7\u00e3o de propriedade Intelectual, registro de patentes e marcas, reda\u00e7\u00e3o de contratos, cursos e treinamentos. O Quartel General da Inova\u00e7\u00e3o\",\"publisher\":{\"@id\":\"http:\\\/\\\/hq-advisory.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\\\/\\\/hq-advisory.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"http:\\\/\\\/hq-advisory.com\\\/en\\\/#organization\",\"name\":\"HQ Advisory\",\"url\":\"http:\\\/\\\/hq-advisory.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http:\\\/\\\/hq-advisory.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"http:\\\/\\\/hq-advisory.com\\\/wp-content\\\/uploads\\\/2016\\\/02\\\/hq-logo.png\",\"contentUrl\":\"http:\\\/\\\/hq-advisory.com\\\/wp-content\\\/uploads\\\/2016\\\/02\\\/hq-logo.png\",\"width\":1252,\"height\":588,\"caption\":\"HQ Advisory\"},\"image\":{\"@id\":\"http:\\\/\\\/hq-advisory.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/hqadvisory\",\"https:\\\/\\\/www.instagram.com\\\/hq_advisory\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/hq-advisory\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Cursos e Treinamentos em Propriedade Intelectual","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/hq-advisory.com\/servicos\/cursos-e-treinamentos\/","og_locale":"en_US","og_type":"article","og_title":"Courses and Workshops - HQ Advisory - The Innovation HeadQuarters","og_url":"http:\/\/hq-advisory.com\/servicos\/cursos-e-treinamentos\/","og_site_name":"HQ Advisory - The Innovation HeadQuarters","article_publisher":"https:\/\/www.facebook.com\/hqadvisory","article_modified_time":"2017-07-12T01:02:21+00:00","og_image":[{"width":729,"height":307,"url":"http:\/\/hq-advisory.com\/wp-content\/uploads\/2016\/02\/6.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"http:\/\/hq-advisory.com\/servicos\/cursos-e-treinamentos\/","url":"http:\/\/hq-advisory.com\/servicos\/cursos-e-treinamentos\/","name":"Cursos e Treinamentos em Propriedade Intelectual","isPartOf":{"@id":"http:\/\/hq-advisory.com\/en\/#website"},"primaryImageOfPage":{"@id":"http:\/\/hq-advisory.com\/servicos\/cursos-e-treinamentos\/#primaryimage"},"image":{"@id":"http:\/\/hq-advisory.com\/servicos\/cursos-e-treinamentos\/#primaryimage"},"thumbnailUrl":"http:\/\/hq-advisory.com\/wp-content\/uploads\/2016\/02\/6.png","datePublished":"2016-02-16T00:11:16+00:00","dateModified":"2017-07-12T01:02:21+00:00","description":"A HQ Advisory realiza cursos e treinamento sobre patentes e aspectos de Propriedade Intelectual, com foco em empresas e institui\u00e7\u00f5es de base tecnol\u00f3gica","breadcrumb":{"@id":"http:\/\/hq-advisory.com\/servicos\/cursos-e-treinamentos\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["http:\/\/hq-advisory.com\/servicos\/cursos-e-treinamentos\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"http:\/\/hq-advisory.com\/servicos\/cursos-e-treinamentos\/#primaryimage","url":"http:\/\/hq-advisory.com\/wp-content\/uploads\/2016\/02\/6.png","contentUrl":"http:\/\/hq-advisory.com\/wp-content\/uploads\/2016\/02\/6.png","width":729,"height":307,"caption":"treinamento sobre patentes"},{"@type":"BreadcrumbList","@id":"http:\/\/hq-advisory.com\/servicos\/cursos-e-treinamentos\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"http:\/\/hq-advisory.com\/en\/"},{"@type":"ListItem","position":2,"name":"Servi\u00e7os","item":"http:\/\/hq-advisory.com\/en\/servicos\/"},{"@type":"ListItem","position":3,"name":"Cursos e Treinamentos"}]},{"@type":"WebSite","@id":"http:\/\/hq-advisory.com\/en\/#website","url":"http:\/\/hq-advisory.com\/en\/","name":"HQ Advisory - The Innovation HeadQuarters","description":"A HQ Advisory oferece servi\u00e7os de valida\u00e7\u00e3o jur\u00eddica , prote\u00e7\u00e3o de propriedade Intelectual, registro de patentes e marcas, reda\u00e7\u00e3o de contratos, cursos e treinamentos. O Quartel General da Inova\u00e7\u00e3o","publisher":{"@id":"http:\/\/hq-advisory.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/hq-advisory.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"http:\/\/hq-advisory.com\/en\/#organization","name":"HQ Advisory","url":"http:\/\/hq-advisory.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"http:\/\/hq-advisory.com\/en\/#\/schema\/logo\/image\/","url":"http:\/\/hq-advisory.com\/wp-content\/uploads\/2016\/02\/hq-logo.png","contentUrl":"http:\/\/hq-advisory.com\/wp-content\/uploads\/2016\/02\/hq-logo.png","width":1252,"height":588,"caption":"HQ Advisory"},"image":{"@id":"http:\/\/hq-advisory.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/hqadvisory","https:\/\/www.instagram.com\/hq_advisory\/","https:\/\/www.linkedin.com\/company\/hq-advisory"]}]}},"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/P7Gted-x","_links":{"self":[{"href":"http:\/\/hq-advisory.com\/en\/wp-json\/wp\/v2\/pages\/33","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/hq-advisory.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/hq-advisory.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/hq-advisory.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/hq-advisory.com\/en\/wp-json\/wp\/v2\/comments?post=33"}],"version-history":[{"count":8,"href":"http:\/\/hq-advisory.com\/en\/wp-json\/wp\/v2\/pages\/33\/revisions"}],"predecessor-version":[{"id":330,"href":"http:\/\/hq-advisory.com\/en\/wp-json\/wp\/v2\/pages\/33\/revisions\/330"}],"up":[{"embeddable":true,"href":"http:\/\/hq-advisory.com\/en\/wp-json\/wp\/v2\/pages\/18"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/hq-advisory.com\/en\/wp-json\/wp\/v2\/media\/143"}],"wp:attachment":[{"href":"http:\/\/hq-advisory.com\/en\/wp-json\/wp\/v2\/media?parent=33"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}